Following the success of last year’s campaign that sold over 11,500 bears, Pudsey and Blush Bear (who is Pudsey’s ‘BBF’) are back and now available at Build-A-Bear Workshop stores nationwide. Pudsey and Blush fans are able to make their beary own BBC Children in Need mascot at any of 55 Build-A-Bear Workshop stores across the UK with £5 from the sale of each Pudsey and Blush Bear going directly back to the national charity Appeal.

Build-A-Bear Workshop teams up with BBC Children in Need

New for this year is a furbulous Pudsey, who has been re-designed to feature a beary cute spotted heart, a t-shirt with an all new BBC Children in Need design and a bear-illiant pair of Pudsey slippers and pyjamas. Blush has had a make-over too with a beary pretty new pinafore dress. An additional £1 from the sale of the t-shirt, slippers, pyjamas and dress will also be donated back to the charity.

In 2010, Build-A-Bear Workshop donated a bear-illiant £135,000 to BBC Children in Need through the sale of Pudsey and Blush Bear and this year they’re hoping to do even better with the addition of new clothing for the furry pair. Every penny raised helps to make a positive difference to the lives of disadvantaged children and young people right here in the UK.

Guests can support the cause by purchasing a Pudsey or Blush Bear from any Build-A-Bear Workshop store nationwide or from the company’s website at www.buildabear.co.uk.

BBC Children in Need is this Friday (18th November 2011).

Pudsey Bear retails at £15; Pudsey Bear t-shirt at £5; Pudsey Bear Pyjamas at £10 and the Pudsey Bear slippers at £4.50 each. Blush Bear retails at £15; Blush Bear t-shirt at £5; and the Blush Bear dress at £10 each.